Failing to live up to stakeholder expectations is a quick way to sink your reputation Living up to stakeholder expectations is an important part of reputation management. Today, many stakeholders expect you to be socially responsible, but what does that mean to them, and what can you do about it? Online research group Lab42 put …

This time, calling it by it’s correct name !! As previously noted in these postings, “Development” has its focus on the relationships between the organization and its constituents/donors that can result in contributed income, “Fundraising” focuses only on the dollars. For a new nonprofit, immediate funding would probably be needed to ensure survival in the …

Recently, my good friend and Public Relations pro Aileen Katcher posted a blog item on her website “Katcher In Their Eye” (get it?!) about a friend who had a bad experience with a Seller on Fiverr.com. Aileen’s conclusion was, essentially, “you get what you pay for”. I'd love to share my excellent results with Fiverr.com designers and show how our readers can have good Fiverr experiences, too!

Release Notes are often written to communicate software or product updates. They define what is new. Release Notes allow us to manage, announce, and activate any new hardware, software, application, product models or devices. Release Notes include: A history – state why this document was created. Version # – state the version or control number …

Back in February, I posted a piece “Development As A Profession Vs. Development As An Activity,” in which I noted that the Development process includes the establishment of relationships with potential donors (individuals, foundations, corporations), with the purpose of learning their needs and how the satisfaction of those needs can/will correspond with the satisfaction of …

Playing ostrich is not a reputation management strategy Seeing the mistakes of their peers in nationwide headlines has many scared to engage in public Internet use at all. Problem is, avoiding that altogether is just another way to create issues for yourself. Ahh, we can hear you now…“But if I don’t create social media profiles …

Communication can exist across all ages despite challenges. Communication can be made easier through collaboration. Communication and collaboration between older and younger (millennium) generations is needed from both parties for transferring knowledge. The millenniums have more technical knowledge and patience to teach the elderly. The elderly have more life experience in businesses and in years …

Daily Show’s New Host Learns Crisis Management Lessons Comedian Trevor Noah has some massive shoes to fill as Jon Stewart’s replacement on The Daily Show. Noah was bound to face criticism purely because Stewart was so beloved, but thanks to the Internet and social media in particular he’s being taken to task for his past …

Behaving as if you could be caught on tape at any moment is just good crisis management You are ALWAYS on camera. Cornell University’s assistant dean for students found this out the hard way after becoming the latest figure to have shocking behavior exposed via YouTube. An undercover reporter for Project Veritas, which operates under …

Unlike all of the other planned giving mechanisms, a bequest program doesn’t require major technical expertise and specific financial instruments. It’s easy, it’s fast, it can pay off substantially, and the dollars from bequests comprise close to 90% of all planned gifts. Many non-profit organizations refuse to get into planned giving because of the perception …