The Campaign (Annual, Endowment Or Capital) Is Over And The Goal Has Been Achieved — Life Is Good! Issue a press release and a final newsletter thanking campaign leadership, volunteers and the donors. Single out people who should be commended, and praise the campaign chair. Then, be sure to convene a meeting of the campaign …

28% of crises spread internationally within one hour Thanks to the Internet and digital communications, crises are no longer local events. Nearly two-third of crises cross international borders, and many become stories in a great number of countries. The below infographic, created by Freshfields Bruckhaus, chronicles a crisis’ journey across the globe, and the damage …

What was she thinking? Politicians have a long history of making idiotic remarks “behind closed doors”. The difference today is that everyone carries that teeny tiny recording device called a cell phone in their pocket, landing what would formerly be private remarks firmly in the public eye. Congresswoman Loretta Sanchez (D-Calif) had barely announced her …

How do reputation-related issues affect the bottom line? Reputation is a major factor in your market performance. To illustrate that fact, and to demonstrate just how much of a market shift various crises create, Freshfields Bruckhaus published the chart below, featuring the findings of a survey polling over 100 PR pros: ——————————- For more resources, …

A recent email asked: “What is a reasonable goal to ask a development person to raise for a non-profit organization? “Our Executive Director, a former college president, expects me to raise 6 to 8 times my salary in new money, which was the expectation at the college. “Have you heard of that concept before? I’ve …

Failing to live up to stakeholder expectations is a quick way to sink your reputation Living up to stakeholder expectations is an important part of reputation management. Today, many stakeholders expect you to be socially responsible, but what does that mean to them, and what can you do about it? Online research group Lab42 put …

This time, calling it by it’s correct name !! As previously noted in these postings, “Development” has its focus on the relationships between the organization and its constituents/donors that can result in contributed income, “Fundraising” focuses only on the dollars. For a new nonprofit, immediate funding would probably be needed to ensure survival in the …

Crashed site raises ire of Twitter users trying to purchase items from new collection Target’s refreshed its image and carved out a new niche for itself in today’s crowded market by collaborating with trendy designers to make it a cheap-chic destination. However, during the launch of its new Lilly Pulitzer collection, the retailer’s failure to …

Recently, my good friend and Public Relations pro Aileen Katcher posted a blog item on her website “Katcher In Their Eye” (get it?!) about a friend who had a bad experience with a Seller on Fiverr.com. Aileen’s conclusion was, essentially, “you get what you pay for”. I'd love to share my excellent results with Fiverr.com designers and show how our readers can have good Fiverr experiences, too!

Release Notes are often written to communicate software or product updates. They define what is new. Release Notes allow us to manage, announce, and activate any new hardware, software, application, product models or devices. Release Notes include: A history – state why this document was created. Version # – state the version or control number …