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Don’t Forget Freelancers —A PR Tip for the Fourth

Cast a wide net. No, not fishing advice, or an Internet command. If you feel you have exhausted your outreach to conventional reporters, editors, producers and assignment desk people, despair not in your quest for coverage. Consider the freelance writer or producer. They’re out there, and they are more in demand now than ever before …

D is for Divine

It’s one thing to believe in the Divine and it’s another thing to believe in the guidance that the Divine is giving you. According to the authors of the book A Spiritual Audit of Corporate America, almost everyone who was interviewed believed in a higher power or God. However, when it came to feeling the …

Do you know why you didn’t get the interview?

In a previous ASK HR post, I addressed the question of fully completing the employment application. A recent article in Wall Street Journal discussed eight blunders made by job seekers. The list included:

Outstanding Customer Service – A Call Out to Leadership

Outstanding Customer Service – A Call Out to Leadership Think about it. How hard can it be to provide outstanding customer service to your customers? It isn’t hard at all…When you make it a priority. The foundation of good service begins with the Leadership of the company. Company leadership is responsible for ensuring the company …

Quitters Never Win?

This Blog is by Kathie Allen, CPCC, ACC – Guest Writer Recently I was coaching a client who was overwhelmed with work and wholeheartedly believed that “quitters never win.” I asked her/him, “What are some valid reasons why someone would quit any of the work s/he is doing?” “Well,” s/he said, “if you aren’t any …

The Ethical Way to Balance Safety and Costs

As BP continues to be in the spotlight, with every business practice being scrutinized, we can learn some lessons on how ethical companies balance safety and costs. Ethical Culture There is nothing inherently “ethical” about balancing safety and costs. Few programs, even government projects, can reduce safety risks down to zero. The key factor is …

Unleashing the Power of your Story-I

“When we know the facts about people, we know what they are. When we know their stories, we know who they are.” John Quincy Adams Leadership, Systems, and Stories One of the most powerful ways to understand your leadership, and the reasons you behave and lead as you do, is to understand your systemic story. …

Ask Them and They Will Come

This blog was written by guest writer Andy Horsnell. While working for a nonprofit capacity building service, I had occasion to put together an “Executive Director Boot Camp” that would help EDs identify and begin addressing issues that were critical for their on-the-job effectiveness. Early in the development of this project, I almost had myself …

The Luxury Brand Effect: Should BMW Sell Ketchup?

Maybe BMW should try selling ketchup or mayonnaise. It's not as ridiculous as it sounds: according to a study in the Journal of Consumer Psychology, recession-wracked shoppers are eager to embrace luxury brand names over a wide range of product categories, including those with little logical connection to the brand's core item.