Our content is reader-supported. Things you buy through links on our site may earn us a commission

Search ML
5479 results found

Get Updated

Chief financial officers have dealt with auditors since the days of the abacus. Smart chief technology officers bring in friendly hackers to test the ability of firewalls to withstand cyber attacks. Facilities managers conduct evacuation drills. However, aside from airlines and a few industries susceptible to high-profile incidents, it is rare to see mandated, periodic …

Email Marketing Tips

Online marketers are becoming very good at honing the craft of creating effective emails. Best practices are emerging, which focus on content, format and style.

One Social Network PR Strategy That’s Right on Target

Remember the scene in Network where the news anchor Howard Beale (played deliciously by Peter French) shouts his famous line, “I’m mad as hell and I’m not going to take this anymore!”? This past summer thousands of Target shoppers expressed that same sentiment online when they found out their favorite general store had donated piles …

Impress Funders With Your Grant Proposal

(Writing a “Wow” Needs Statement) So, how do you capture and hold the attention of the funder reading your proposal? The first section of each proposal, after an introduction or executive summary, is the Needs Statement. That is where the proposal writer presents and justifies the request for funding. The funder, of course, will be …

7 Sins of Social Enterprise

As the term social enterprise gains traction in the marketplace, more and more organizations are using that term. There is a real risk that this expansion will dilute the meaning of social enterprise to the point that it means any organization that can claim social as well as financial goals, no matter how vague or …

4 Rules of Non-Profit Capacity Building

To ensure that capacity building by a non-profit will be successful and actually achieve the outcomes that it plans to accomplish, there are things it must do for this to happen. Consult with target population – Non-profits are created to fill a need, and so it is important that the initiative be driven by the …

What is the Google Sandbox Effect?

The Google Sandbox, though not officially recognized or confirmed by Google, is widely recognized by webmasters worldwide as a type of ‘holding area’ in which new websites ‘do their time’ while they prove themselves worthy of Google ranking.

You want to work in HR?

A career in HR can be very rewarding, but like accounting it isn't for everyone. It is important to figure out what aspects of work excite or motivate you.

Evaluating Your Major Gifts Prospects

Too many people (NPO board members, volunteers and staff) believe that “Evaluation” means determining what a potential donor should give!! That couldn’t be more wrong. A formal evaluation process has two objectives: to identify a dollar amount that the prospective donor would be likely to be able to afford; and, to identify a (realistic) dollar …

Twitter Works

Twitter continues to prove its worth as a crisis management tool, often surpassing traditional media sources because of its flexible and easily accessible nature. In a recent blog post, Jessica Ziegler, social media strategist and Vestor Logic’s Director of Social Web Design, described how Twitter took the lead during last week’s Colorado wildfires: From where …