Airline ignores opportunity to communicate and connect via social media You don’t have to look hard to see the prominent role Twitter is playing in major crises. When engine problems forced a Qantas Airbus A380 to make an emergency landing in Singapore last week, passengers were tweeting pictures of the damage as their plane sat …

Passionate Interaction: Key to Effective Training As a way of introducing myself to the Training and Development world, I’ve included the bio below. While a variety of skill sets take us in many directions, my strength has been as a passionate communicator. I apply my social psychology background and my verbal skills to my “day” …

As leaders of an organization, as trainers and managers, or anyone single employee in our organization, it is essential we are able by communicating credibility and by doing so reflect positively on the credibility of our organization. We all want to communicate well. It is the key to our success. If we do it well. …

This post examines some of the differences in thinking between managers and directors. It explains how to assist when a novice director needs help in making the required changes to their thinking.

Popular drink maker’s poor crisis communications could be its downfall You would think one of the nation’s largest independent PR firms would know better than to argue with a reporter, but when Edelman PR, which represents Phusion Projects, makers of the controversial caffeinated alcoholic drink Four Loko, contacted the writers of a Seattle Weekly blog …

Last week GlaxoSmithKline settled a claim with the US Justice Department for $750 million. However, what really made the news was that whistleblower Cheryl Eckard stood to receive $96 million for her efforts. The concern, as raised in today’s Wall Street Journal, is that with such a potential goldmine on the back end, potential whistleblowers …

One interview gone wrong can cause a crisis management nightmare for your organization. Bad interviews have been responsible for igniting countless crises. A few errant words, and what would have otherwise gone largely unnoticed is suddenly an international sensation. The latest example of this is the case of UK nuclear sub commander Andy Coles, who …

Search Engine Optimization & PR: Google Me This I am not a Geek. Let’s get that out there right away. I’m a former pop culture writer and editor and now a PR guy, a flack, a publicist (mostly, 8-5 anyway) with some good ideas and communication skills. And like most people I know, I try …

If you are a call centre leader, and your centre has a well structured program which is administered by a designated person, your job is half done. Usually the ceremonies are all booked and planned, you just have to show up, hand out the certificates, gift cards, prizes…maybe say a few words, but basically – …

This is a guest post from Dr. Greg Waddell. Management and Leadership are two very different systems of human behavior. Both are essential to the success of an organization; yet, like the repulsing polarity of two magnets, they push against one another and, if not kept in balance, can end up ejecting one or the …