[From the Ed: We’re happy to share the following guest article from Hungarian crisis communications expert Kornel Bohm.] Choosing the right crisis communication strategy An intense situation, like a crisis, is accompanied by extreme emotions, and frustration, confusion, lethargy, fury, or even shame or a thirst for revenge – just to mention the most common …

When millions of patients have data stolen investors are not your primary audience There’s no better proof that cyber crises are on the rise than the recent series of posts on this blog, starting with the discovery of a cache of 1.2 million stolen login credentials, followed by the Homeland Security breach exposing personal information …

How do Technical Writers communicate their priorities? Priorities are needed to accomplish goals and to make sure important tasks get completed. Once priorities are established, they help us to be organized and to define what has to be done and in what order. Sometimes you can recognize and know right away what the priority is …

1. Four Major Donor-Retention Sins by Jonathan Howard You know that the key to net gains and year-to-year growth of your direct mail fundraising lies with your donor retention rate. Helping first time donors become loyal friends can generate as much as an 80 percent return on investment. That’s a pretty great business model. But …

A good friend who shall remain anonymous deploys projects for a large IT organization. Recently, as often happens, our conversation strayed into “work” topics. This time the subject became her Program Management Office, or PMO, with which she was greatly annoyed. “The volumes and volumes of reporting and paper my PMO demands have become completely …

Are you positioned to stay ahead of damaging rumor, innuendo, and outright lies? Considering not only his position as a key politician on the world stage for decades, but also his leadership through World War II’s propaganda battles and spy games, we feel Winston Churchill is more than qualified to speak on the subject of …

Please Note: We are in the process of switching from posting half of each of two different articles each week to posting only one piece each week. So, over the next ten weeks, some will be in the old format (two halves) and some will be in the new format. August 13:   Checklists – …

Every year for the last five years I have written a Wishlist of Books for Nonprofit Folk at my blog – Marion Conway – Nonprofit Consultant. This is a curated list with recommendations made by thought leaders covering a wide range of topics including governance, finance, social media, board development, marketing,mergers and more.

1. Is There A Role for Direct Mail in a Capital Campaign? by Hank Lewis First, a quick look at Direct Mail. But, since The Fundraising Blog currently has a Direct Mail Expert addressing that topic, I’ll be very general in my observations. Direct Mail is the tried and tested tool for Donor Acquisition – …

The Technical Writer as an Analyst is a subject matter expert when involved with analyzing any data collected. The writer/analyst is able to communicate and translate technical information from examining a series of data; whether it be about processes, issues, trends, etc. However, before any analysis or evaluation of the data can be done, the …