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How Can I Market My Consulting Business (Part 1)

There are numerous sources of online information about how to market a consulting business, for example, use your browser to search at inc.com, marketingsuccess.com and entrepreneur.com. We have been teaching consulting skills for many years, and the advice that we hear from our students about what has been successful for their marketing often does not …

Cybercrime’s Impact on Small Business

Hacks affect organizations of all shapes and sizes Hacks on major corporations have made headlines throughout 2016, but what you don’t see discussed nearly so often is the huge impact cybercrime can have on small business. In this eye-opening infographic, the Canadian government’s cybersecurity experts discuss how online attacks affect small business, and why they …

Internet Outages – Does it bring your business to a stop?

[Editor’s note: This guest post from reader Keith Bell looks at a number of ways you can avoid the harm that frequently comes to businesses who run into internet or other IT outages.] 6 Tips to cruise through In any infrastructure, there were, are and always will be some level of disruption. Internet outage is …

Preventing Personal Crises by Managing Online Reputation

Pointers to protect your personal brand Although high-profile cases of individuals losing out on job opportunities, being fired, or costing themselves big bucks as a result of online behavior regularly make headlines, there still seems to be a disconnect between the very real potential consequences and what people are willing to share. This infographic from …

Five Key Steps to Successful Team Presentations:

You may be presenting as a team to win new business, update a major project, or as part of a conference or special event. Any time you are presenting as a team, you need to take specific steps to be sure the whole team works well together to make the presentation a success. Select a …

Policy back-flip or ‘responding to stakeholders’?

Superannuation and dog racing provide examples for this guest post [Editor’s note: Many thanks to frequent contributor Tony Jaques for allowing us to use this article, originally published in his Issue}Outcomes newsletter. Tony often covers news out of Australia and the surrounding regions which lets us take a look at great crisis management case studies

Communicating Planning Objectives

You have been given the task of setting up a plan to make sudden changes to, e.g., processes. How do you let people know and how do you communicate planning objectives that you have developed. What do you do first? What if there is resistance? First Steps Communicate with and set up meetings in order …

Using Video in the Development Process … And Increasing Dollars

A number of years ago, we used a video recording as part of the capital campaign solicitation of 14,000 prospects for a 1,200 student (150-year-old) college. The “footage” was shot at various times during the school year and edited for various uses. One application was as an introduction to the face-to-face solicitation of major gift …

Best in Class Power Phrases

How you speak, and the words and phrases you use, make a huge impact in the way you are perceived on the job, as well as in everyday life. For example, every time I hear someone say, “no problem,” I cringe. Why are you even bringing up the word problem? Instead, focus on the positive …