Powerful yet simple tips from the national best-seller, "Secrets of Power Marketing: Promote Brand You" - the first guide to personal marketing for non-marketers.
Sales & Marketing/
Online Marketing
How to Advertise Your Business on Facebook Beginners Guide
Facebook, the social media behemoth, has become an essential marketing tool for businesses of all sizes. With billions of active users worldwide, Facebook provides a vast audience for your business. However, tapping into this pool of potential customers requires a comprehensive understanding of Facebook advertising. This article will serve as a beginner’s guide on advertising …
We’ve learned that by focusing our message on only one aspect of our product, people are much more likely to listen to the rest of the message. Conversions have increased and the new customers that have come in the door under our new message seem to be much better customers.
We all know how valuable guest blog posting can be, with links to your online properties, enhanced credibility as a subject matter expert (SME), and great PR all around. Cathy Stucker's BloggerLinkup.com has taken all that to new heights!
What is the Value of a Social Media Fan? A community of targeted traffic on a social media platform also has very real intrinsic value. Hooray! Social media marketing efforts actually equate to marketing power and real dollars.
“The lines have blurred between Marketing and PR.” What does that mean? How have the lines blurred? In order to answer these questions, let’s take a look at the OLD versus the NEW rules of Marketing.
It’s not only quite impressive that Wells Fargo Bank & Co is adopting social media with such open arms - but it’s IMPORTANT to watch them lead the way for other banks and financial institutions. Wells Fargo has made a bold strategic marketing move, and is capturing audience and engaging them online, where they enjoy being part of the community.
Let’s take a quick look at a few companies’ policies and guidelines on employee use of social networking. The policy excerpts below offer highlights of their own in-house guidelines.
