Amazon Prime Air – Behind the Curtain of an Amazing Marketing Case Study
CBS’ 60 Minutes’ interview of Amazon CEO Jeff Bezos about Amazon Prime Air. While it…
Lisa Chapman
Lisa Chapman’s posts
How to get more clicks from Google SERPs
Great SEO (Search Engine Optimization) work can get your site ranked on the first page…
Online Marketing
How to Make an Infographic
Infographics deliver key info in a memorable way - quickly. Good marketing includes good infographics.…
Online Marketing
Sample Email Newsletter for Home-Based Business Sales
Today, we’ll look behind the curtain at a hugely successful home-based business email newsletter for…
Online Marketing
Sample Email Newsletter that Grabs Readers’ Attention
Your email newsletter campaign may be an important piece of your marketing mix. By incorporating…
Online Marketing
Gain More Twitter Followers While You Sleep
Present yourself as a Subject Matter Expert in a focused field (or two). Don’t try…
Online Marketing
10 Free Stock Photo Sites Every Blogger Absolutely Needs
I’m going to save you money – by giving you the solution to the rising…
Online Marketing
Powerhouse Headlines Every Blogger Needs to Use – Now
In this post, I simply want to give you Bob’s list of 38 powerhouse headline…
Online Marketing
Tips to Integrate Your Offline and Online Marketing Strategies
If you market traditionally and digitally, integrating the two is not a challenging task. Here…
Online Marketing
Do You Want to Write Awesome Headlines?
Bob Bly shares his inside experience with over 100 top-notch clients: writing headlines that get…
Online Marketing
Best Practices for Uber-SEO Marketing
Best Practices Checklist for designing a high traffic website that gets found – Search Engine…
Online Marketing
SOCIAL MEDIA FOR POLITICAL CAMPAIGNS
A political candidate with an effective social media campaign clearly has a competitive advantage over…
Online Marketing
Want to get noticed on LinkedIn?
If you want to stand above the crowd on LinkedIn, here’s what you need to…
Online Marketing
Superb Customer Service
Mike doesn’t need fancy marketing materials and social media campaigns to attract business. With this…
Customer Relationship Management
Credit Union Marketing
“Know your member” is the first rule of credit union marketing. Knowing your member includes…
Advertising & PR
Fresh Content Ideas
The 4-1-1 Rule states, "For every one self-serving tweet, you should retweet one relevant tweet…