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Lisa Chapman

Lisa Chapman’s posts

Have I Found the Perfect Website Layout?

Clearly, when it comes to website layout, no one-size-fits-all exists. But some are ‘more perfect’…

Online Marketing

Super Bowl Ads 2014

Here's a quick video preview of this coming Sunday's 2014 Super Bowl ads. Companies are…

Advertising & PR

Ten Awesome Infographics for 2014

“Ten Awesome Infographics to Guide Your Marketing Plan for 2014” is a post written by…

Online Marketing

How to Make More Money

Chris Brogan offers a course for folks who work hard online but don’t make the…

Online Marketing

The Ultimate Word-of-Mouth Product

I spent ten bucks on a cell phone purse, and it’s a conversation starter every…

Lead Generation

Six Essentials of a Powerful Online Press Release

Here’s a quick guide to getting the attention of the search engines and your target…

Advertising & PR

Ever Heard of NFIB? Instagram?

“Using Instagram, small business owners can instantly put a face to their businesses’ name—and watch…

Online Marketing

Build a Massive List – Simple AND Easy

A lead magnet solves a very big problem for your target audience. That makes sense,…

Online Marketing

3 Ways to Improve the Online Visibility of Your Small Business

Employing some basics of online marketing for small businesses can generate a big return.

Online Marketing

5 Steps To Create a Balanced Content Marketing Strategy

According to eMarketer, more and more companies are shifting their focus to content marketing and…

Online Marketing

Four Insights for Small-Business Marketing

Download a free strategic marketing ebook by David Newman: www.doitmarketing.com

Online Marketing

The Secret to Connecting with Buyers: Emotion-Based Questions

Engage prospects emotionally and stimulate dialogue by asking ‘emotion-based questions’ rather than ‘open-ended questions’ to…

Advertising & PR

A Targeted Sales Letter Can Work Magic for Direct Marketing

A great sales letter or sales email has the potential to transform your direct marketing…

Sales Management

Twitter is Best for Generating B2B Marketing

Businesses are constantly looking for new ways to reach customers, and have found that using…

Online Marketing

How to Creatively Market Your Brand (Without Annoying the Consumer)

Learn creative ways of promoting your brand without exasperating the consumer.

Advertising & PR

How to Write Your Business Blog Posts So They Are SEO Friendly

Businesses looking for an extra boost in their online marketing can use these tips to…

Online Marketing