So your company is working hard, doing everything right, and it just isn’t growing fast enough. Well, there is the economy. The recession has slowed customer demand in most segments a lot. Still, excel in a recession and life should be even better when the economy picks up. So, the company has a competitive advantage …
Starting a Business/
Business Planning
Resources for Starting a Business
Legal Structures of Organizations Legal Forms and Traditional Structures of Organizations Market Research — Inbound Marketing Planning Your Research Market Research Find and Feed the Feeling Strategizing Understanding Strategy and Strategic Thinking Competitor Analysis Porter’s Five Competitive Forces (Part I) Porter’s Five Competitive Forces (Part 2) Competitive Intelligence Product Planning Product Management E-Commerce Sales and …
Not everyone who starts a small business is an entrepreneur, nor should they be. Figuring out whether you’re an innovator, an entrepreneur or a manager can save you headaches down the road as a business planning idea.
Your top sales manager has been pursuing the largest sale in history of your company. Do you want it? The company needs the sales. Of course, you will take the business. What a crazy question, you say. But do you know you have the capacity to make the order? There is nothing more damaging than …
Last week’s blog described the information you need to develop a pricing strategy. Today we’ll talk about several kinds of pricing strategies that are commonly utilized.
Biographers of Napoleon Bonaparte talk about his ability to size up a situation with a single coup d’oeil, (pronounced koo-DOY), meaning “a stroke of the eye” or “glance.” Napoleon was so knowledgeable about his strategic situation—the landscape, the enemy, available technology, similar situations from the past—that he could understand and respond quickly to ever-changing circumstances. …
Figuring out how to price your products or services is often very challenging, especially for a new venture. Yet you need a pricing strategy for your business plan, to determine your break-even point and profitability, and of course to launch your business. Here are some tips on how to make that decision:
Even the best laid plans can go awry, and we all have tough times in business. It can be challenging to close major sales, get the growth we want, and our competitors tend to throw up obstacles. Through all this, how do you stay motivated? What works for you may not work for someone else. …
