Be careful what you share, not everyone watching is a friend We mostly discuss crisis management for various organizations or prominent individuals, but there are an awful lot of crises that happen in day-to-day life as well. Organizations of all kinds are making use of social media, and you’d better believe that includes criminal ones …

User manuals provide a road map for the user. Many technical writers embed screen shots or images into documents to aid the user in seeing what a product or application is composed of, how a task is achieved, and most importantly, what not to do. But there are always questions as to where and how …

Consider public perception when you make marketing decisions We’re beginning to think that crisis management should be a required class for every marketing major. Cosmetics giant Sephora is the latest to join the long list of organizations that have made ridiculously poor marketing choices after its lipstick, “Celebutard” drew fire from such groups as All …

Today’s blog focuses on Conscious Capitalism. As we enter the holiday season of good will towards all, your purchases and investments play a part in creating a world of peace and well-being, or greed and exploitation. I want to spotlight three companies who are helping build a better world: World Reader, Root Capital, and SoleRebels …

…in frequency, not in substance. Up to now (and except for Summertime) we’ve been publishing twice each week, Tuesdays and Thursdays. Starting in January, we’ll be publishing only on Wednesdays; but, each posting will contain two shorter pieces on different subjects (sometimes half of a longer piece). For over three-and-one-half years, we’ve been writing/posting about …

Quick—who is the most effective communicator you know? Why did you think of that person? I am guessing that this person provides a consistently positive experience when they communicate with you. Let’s think about the experience you provide when someone comes into contact with you. It doesn’t matter if they work in the next cubicle, …

Due to the government shutdown in October, which occurred just as many of the CFC kickoffs and charity fairs were beginning, the Office of Personnel Management has extended the campaign one month to January 15, 2014. Here’s the link to the official letter from OPM with that decision: CFC Extension What this means for your …

Social Media Crisis Management: Understand Your Market “Know thy audience.” It’s one of the core directives of crisis management, and communication in general. If you know who you’re talking to it instantly becomes easier to craft an effective message, and to avoid giving offense. Well, when it comes to communication we’re doing a TON of …

Not practicing what you preach is likely to leave you needing crisis management Maryland Attorney General Douglas Gansler, a frequent advocate of stricter laws against underage drinking, landed himself in hot water after pictures of him at a wild party full of teens toting the ubiquitous red Solo cup went viral. The photo wasn’t the …

You’ve heard of the old proverb: “if it’s too good to be true then it probably is”. In other words be suspicious of people offering you high returns for little investment. Whilst that might apply to everyday situations such as when that door to door salesman comes knocking and offers you a free holiday in …