Must-know info about the search giant Unless you’re a statistical anomaly you’re using Google on a daily basis. Whether it’s your homepage, built into your browser, or powering on-site search, Google is everywhere. Alongside (and facilitated) by Google’s rise has been the increase in the impact of online search results. It’s inarguable that positive search …
Professional Development/
Organization Development
Frequently Asked Questions About Peer Coaching Groups
Peer Coaching Groups: Your FAQs Answered We assume that you have already read the information on the page Start a Virtual Support Group to Help With Stresses of COVID-19. The information on that page would answer all of the typical questions about planning and operating a support group. However, the following questions still tend to …
Tech giant fails to predict a negative response Misguided attempts at creating viral social media campaigns are constantly leading to crisis, yet organizations of all kinds continue to utterly fail to predict potential negative reactions. Case in point, IBM ticked off a hefty number of Twitter users when it attempted to launch a campaign pushing …
Media, PR, and our specialty of crisis management are inextricably intertwined. Knowing how to deal with and best approach the media, as well as understanding what they will think of your actions, is important to getting the message you want the public to see out there. A BusinessWired infographic made this point quite well, along …
An incredible volume of communication While traditional media does its best to adapt to changing audiences social media continues to grow. The sheer amount of communication happening on social networks in any given day is mind-boggling, but what we found even more incredible was the 60-second breakdown assembled by Social Jumpstart: ——————————- For more resources, …
I am always grateful for the spectrum of books that make it on this list. There are practical books that you will want on your bookshelf to refer to again and again. There are books that will transform and advance your way of thinking and seeing the world. There are inspirational books and ones that challenge us to look at the future. It is quite a list. You may want all of them.
Protecting yourself from an increasingly sophisticated threat Your credit card information is probably already for sale on the black market, sad to say. But odds are you’ll be hacked in a more insidious way in 2016, sadder to say. Your identity has by now been logged into some vast spy database in a foreign country …
An enlightening infographic for the season The holidays are a massive season for retailers, but did you realize many other organizations face added reputation risk from their own customers in the season as well? Time is short, folks feel frenzied, and that means patience is at a low. That irritated individual who just walked out …
