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How to save money and get great results using Fiverr.com
My wonderful friend and PR Professional Aileen Katcher wrote a controversial blog post about Fiverr.com on June 17, 2014. It caught my eye because we see the issue differently – way differently!
Although it’s admittedly out of context, I quote what I see as the controversial parts of her post:
“A friend with a successful marketing firm recently ventilated to me about an experience she had with a client that was driving her to drink. It seems he bought a logo on the website Fiverr.com for $5 and then didn’t like it … I think I’ll stick to my original model. After all, you get what you pay for.”
Note: To read the post in its entirety, see the above link: “blog post about Fiverr.com”.
My Excellent Experiences with Fiverr.com
I certainly understand her point of view regarding this man who spent $5 for his logo on Fiverr.com, and then wasn’t satisfied with the result. Like many consumers of services, he had a bad experience. So in response, I’d love to share a different perspective – my excellent experiences with Fiverr and how our readers can have them, too!
Manage Fiverr Like any Outsourced Vendor
Fiverr.com offers a number of ways for the “Buyer” to screen “Sellers” and have a high degree of confidence that their experience and outcome will be great. That’s their business mission – great experiences!
Point #1: It appears that the man in your example did not choose a Seller” who offered unlimited revisions until the Buyer is satisfied.
Point #2: Each Seller has a section at the bottom of their page where you can read customer reviews. Read ALL of them. How were they rated? Any problems and how were they resolved?
Point #3: How many customers has this Seller serviced? Their page also shows total # of customers. Choose a seller with a LOT of satisfied customers.
Point #4: The Seller page offers actual examples of the Seller’s work. Don’t expect a logo designer who shows samples of cartoon-ish, caricature-ish logos to produce something sleek and minimalistic. Not in their DNA.
Point #5: Do they speak and understand English well? You may laugh, but I have had this experience. The Seller may be talented, but if he/she doesn’t understand nuances enough to satisfy your needs, you may not be satisfied.Read what they’ve written on their page with this in mind. Send them a message before you engage them and test their communication skills.
Point #6: YOU need to send the Seller as much detailed info as possible in order to get as close to your desired outcome as possible. Just like ANY offline seller.
My Actual Savings by Using Fiverr
So that’s the process I’ve used – and I’ve saved at least $1,500 in the last year by using Fiverr Sellers for a number of marketing and graphic design services. My logo was a Fiverr design: www.lisachapman.com (it’s what I wanted) and the banners on my social media profiles were also Fiverr products (I got FOUR banners for $5!).
How can Fiverr Sellers Charge so Little?
BTW, the Sellers on Fiverr can charge this little primarily for two reasons: 1.) Many work in countries where $5 goes a lot farther than in the U.S. and 2.) they are very specific about what you get for $5, with more extensive add-ons costing “extra gigs”. Example: Many logo designers will deliver jpg and png files for $5, but if you want a full suite of editable file formats, they cost additional gigs – anywhere from $5 – $40. Just read their gig description.
As you can tell, I’m a big fan of Fiverr.com and with savings of $1500 (or more), it’s worth it to me to spend a little extra time to screen the Sellers as described above! Hope this helps someone else! Lisa
If you finished reading this post, others will too, so please take 5 seconds (!) to share on Facebook, Twitter or your favorite social scoop. Thanks!
For more resources, see the Free Management Library topic: Marketing and Social Media.
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ABOUT Lisa M. Chapman:
Lisa Chapman helps company leaders define, plan and achieve their goals – both online and offline. After 25+ years as an entrepreneur, she is now a business and marketing consultant, business planning consultant and social media consultant. Online, she works with clients to establish and enhance their brand, attract their Target Audience, engage them in meaningful social media conversations, and convert them into Buyers. You can reach her via email: Lisa (at) LisaChapman (dot) com. Her book, The WebPowered Entrepreneur – A Step-by-Step Guide is available at:
- com: http://bit.ly/AmazonTheWebPoweredEntrepreneur
- Barnes & Noble: http://bit.ly/BNTheWebPoweredEntrepreneur
