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Guide your Business Marketing
Are you an Information Junkie? I certainly am. I find myself online searching and researching, sometimes going down rabbit holes that are just wild journeys off the beaten path.
I find sites and authors with marketing information that interests me, I click on links, switch tracks, click on more links, and before I know it, I don’t even remember what I was looking for in the first place. But it was FUN!
Infographics for Marketing
Especially captivating in my online travels, I sometimes hit upon what I call the “motherlode” – a pocket of information that is jam-packed with concise, meaningful, practical, valuable content that is worth saving. That’s why I’m sharing this post with you. It’s the motherlode of online marketing infographics.
“Ten Awesome Infographics to Guide Your Marketing Plan for 2014” is a post written by Belle Beth Cooper, Content Crafter at Buffer. Here’s a summary of Belle’s ten best (in her own words):
1. 20 Captivating Marketing Statistics that Will Drive 2014
This infographic from WebDAM looks ahead to 2014 to explore the trends and changes we can expect. One statistic that surprised me was the growth of internet advertising: by 2015, this will make up almost 25% of the entire ad market.
2. Email Cheatsheet
Marketo‘s email marketing infographic has some really interesting stats, including how the time you send an email affects the open rate. One that jumped out at me was that 75% of smartphone owners say they are highly likely to delete emails they can’t read on their phones.
3. How to Increase LinkedIn Engagement by 386%
This infographic from Quick Sprout has some really handy tips for getting involved in LinkedIn. It includes useful stats like 60% of LinkedIn members are interested in industry insights and posting on weekday mornings will help you to reach more people.
4. Tumblr Numbers: The Rapid Rise of Social Blogging
In case you thought social blogging was dying, this Mashable infographic will clear things up. An interesting point about Tumblr’s user base is that the demographics are almost evenly split between male and female users.
5. Infographic: The Lifecycle of a Web Page on StumbleUpon
StumbleUpon has been around for a while, but I didn’t know that much about how it worked. This infographic from Column Five Media breaks down the lifecycle of a web page on the service and sheds light on some interesting stats. For instance, 51 pages are added to StumbleUpon every minute. That’s a lot of content.
6. The Ridiculously Exhaustive Social Media Dimensions Blueprint
This infographic from Tent Social is a more practical one that will hopefully come in handy for your marketing efforts in 2014. It includes details on the dimensions recommended (or required) for images and videos on each social network. And it’s being constantly updated, so it’s a good one to save as a reference.
7. Geosocial Universe 3.0
Geosocial isn’t quite on the tips of our tongues these days like it once was, but it’s still a big part of how we use social media—particularly from our mobile devices. This JESS3 infographic explores the Geosocial Universe and looks at what services are popular and growing, and what percentage of their users are on mobile.
8. Social Media Shortcuts
Another practical infographic—this time from the team at Quintly. This one includes some handy, time-saving shortcuts for Facebook, Twitter, YouTube, and Google+.
9. Blogging statistics
Some of the most interesting stats about how the blogosphere operates and more interestingly, how much money the biggest blogs generate every year. Here are some great tips to get your blogging up to date.
10. 25 Awesome Content Marketing Tools to Use In 2014
Looking for the best content marketing tools in 2014? We’ve got you covered! Here’s a terrific list for you to make finding the best tools the easiest with a concise overview of all of them.
Do you have additional suggestions for timely marketing Infographics?
For more resources, see the Free Management Library topic: Marketing and Social Media.
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ABOUT Lisa M. Chapman:
Ms. Chapman’s new book, The WebPowered Entrepreneur – A Step-by-Step Guide is now available at:
- Amazon.com: http://bit.ly/AmazonTheWebPoweredEntrepreneur
- Barnes & Noble: http://bit.ly/BNTheWebPoweredEntrepreneur
Lisa M. Chapman serves her clients as a business and marketing coach, business planning consultant, and social media consultant. She helps clients establish and enhance their online brand, attract their target market, engage them in meaningful social media conversations, and convert online traffic into revenues. Email: Lisa @ LisaChapman.com
