Sales & Marketing/

Advertising & PR

How Much Do TikTok Ads Cost? 2024 Pricing Explained

TikTok took its time to start a proper ad program, which pushed brands to find other ways to get noticed on the app. This led influencer marketing and branded promotions to take off on TikTok. While TikTok began to try out advertising in 2020, it wasn’t until 2022 that their ad efforts picked up steam. …
Communication can exist across all ages despite challenges. Communication can be made easier through collaboration. Communication and collaboration between older and younger (millennium) generations is needed from both parties for transferring knowledge. The millenniums have more technical knowledge and patience to teach the elderly. The elderly have more life experience in businesses and in years …
To be a good communicator, a technical writer provides accurate, reliable, valuable information within documents. Once all information has been gathered, how do you begin to organize it all? You have been jotting down all your notes into a book or a document. How do you de-clutter and pick only the most relevant information that …
Do you ever get tongue-tied when you speak? Have trouble thinking of the right words to make your point? It’s frustrating when you can’t automatically find the right words. Let’s think about why that happens, and how you can build more fluency in your speech. First, consider the redundancy in word choices. When you are …
Technical communication must consist of continuity. Continuity is a link from one thing to another. Whether continuity is applied in writing or speaking, if it does not exist, then readers, listeners, viewers are at a loss. Continuity provides readers, listeners and viewers, with clear, consistent communication in learning, understanding, and observing functionality. Continuity in Writing …
Ever dread the questions that come up during your presentation? Not sure what people will ask? Not sure how to answer under pressure? Before your next big presentation, prepare yourself for Q&A. Use these tips to ensure you are calm and focused: Before the presentation: Predict what questions your audience members might ask. Consider adding …
You have a unique idea that would benefit an organization, a client, or management. How do you present your proposal? Plan It Out. Gather all the information you can before making your presentation, and ensure that it is all correct and fits a need. Make sure it fits a niche. Decide if it is something …
These days we all seem to be engaged in multi-tasking, running from one meeting to another without a moment’s reflection in between. There is barely a moment to catch our breath, let alone time to mentally prepare for the next meeting. It’s stressful and exhausting, especially when you need to speak or present. It should …