Just how good ARE your crisis prevention and response-related plans? We were once asked to analyze the crisis planning done by a large private college. What we found was that they had a half-dozen plans which all fell into the general category of “crisis management.” ▪ A crisis communications plan. ▪ A disaster response plan. …
Professional Development/
Organization Development
Tips for tackling crises on Twitter What defines a social media crisis is still murky to many. Is it one furious stakeholder speaking their mind? Is it an offensive post going out from your account? The truth is there are different levels of threat you’ll see on all types of social media, and each calls …
Educating the public about a rising threat Car hacks have been making headlines recently, and for good reason. It’s scary to think of the damage a malicious hacker who takes control of one vehicle’s electronic systems can do, let alone many, and considering the vast majority of people aren’t quite sure how these hacks even …
Telling stats on the importance of reputation to professional success No matter what field you’re in, reputation plays a major role in your organization’s success Doubly so for industries with specialty review sites that go beyond the standard options of Yelp and Google reviews. The medical field may be THE prime example, and the stats …
Best practices for posting to social media platforms With the multitude of messaging platforms you’re expected to use today it can sometimes to difficult to determine the right approach, or even to keep them all straight. That’s why we knew we had to share this excellent infographic from myclever with you:
Crisis communications in line with stakeholder expectations help mitigate the early impact of a data breach crisis Oftentimes the crises you’ll encounter are a result of something totally beyond your control. This was the case for T-Mobile when a data breach at Experian, which processes credit applications for the cell provider, exposed the data of …
September 16, 2015 – Monrovia, CA — Keeping the Wolves at Bay, the widely used free media training manual published by Jonathan Bernstein, president of Bernstein Crisis Management, Inc., is now being given away in its PDF format. Formerly $10, there will be no charge for the publication as long as demand exists. The hard …

