“Lower-Rated” refers to those prospects whose gifts/commitments will fall outside of the definition of a “major gift.” (See: What is A Major Gift?) That doesn’t mean that the total giving from those prospects would be an insignificant dollar figure … it just means that there’d be a relatively large number of prospects, requiring a large …
Finance/
Financing & Loans
Structure of the Solicitation Process in Capital Campaigns #10 There are a number of rules for the solicitation of gifts/commitments to a campaign: A solicitor… (1) Must make his/her campaign commitment before s/he can solicit commitments from others; (2) With few exceptions, can only ask for commitments equal to or less than that which s/he …
While most grant maker guidelines — foundation, corporate and certainly government — specifically exclude capital campaigns, there are some few that will consider a proposal requesting campaign support. Applicants need to identify those in their funding source research. The proposal will be a restatement of the case statement and should be formatted according to the …
Leadership is the key factor in any capital campaign – leadership that energizes the process from its onset. So, to start a campaign, the first donors must be Board Members. These individuals must set an example with their level of giving so they have the credibility/leverage to solicit the other Board Members and so they …
Once the “Quiet Phase” has been completed and the various “Capital Campaigns” for the Hospital Family are well under way, solicitation can begin in the next group of prospects – corporations, small businesses and the individual prospects assigned to Divisions tasked with obtaining gifts in various specific dollar ranges (i.e., $3,000-$5,999 and/or $6,000-$9.999). But … …
As with the basic capital campaign, you must start with the knowledge of where the commitments will come from to achieve your dollar goal … only this time you are not limiting yourself to a relatively few major donors. This time, in addition to the major donors, you will need specific sums from different segments …
The “basic” campaign is active for a very short period of time, with relatively few donors. It is often said that if you have a $1 million goal, find someone with $1 million and get them to give it to you … and your campaign is over !! Since that doesn’t happen too often, there …