Many Non-Profit Organizations (NPOs) use the term “Major Gifts” to refer to those that are larger than the usual range of gifts that arrive in the mail. Typically, $1,000 is the magic number. But, unless an organization’s budget and/or the amount to be raised via the fundraising process is unusually small, gifts of $1,000 won’t …
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Had a call, today, from a non-profit organization that has never before done a “major” event, but they’ve decided that they really want to do one now. I could probably have transcribed the conversation before we began talking, as it seems like there’s not a week that goes by that I don’t get a similar …
Grants represent the most effort for the least predictable return. The question, therefore, is to first determine what resources will be needed before an organization contemplates launching a grants program!! Researching grant sources, planning projects, preparing proposals and budgets and managing funded programs all require a lot someone’s time/labor – all of those comprise the …
That’s an important distinction. The defining characteristic of a gift is that control over its use passes to the recipient the minute the transfer is made. While some donors may restrict a gift to a general purpose — scholarships for example — decisions over the deployment of the funds within that restriction rest entirely with …
(Be sure to see “Musts” 6-10 in this blog, too) 5. Please, do not — you MUST NOT — write your own fundraising materials. And, if you insist on doing so, pay an experienced fundraising writer to review and comment on your writing. Writing for fundraising is an Art. Most fundraising letters, case statements, grant …
Three Additional Thoughts: The Annual Fund Is Outdated 1. If a mechanism you’re using to raise funds for your programs/operations is called the “Annual Fund,” and if you solicit the same constituency more than once each year, then a response you’re likely to get from donors is, “I already gave this year.” You may not …
After thirty years in the non-profit sector, I often find myself questioning, not what we do, but how we label what we do — and how those labels often limit us. The best example of that concept, I believe, is the label “Annual Fund.” It seems as if, for as long as there have been …
