In the NP community, as elsewhere, it’s targeted marketing that is most effective. But you can’t target your market until they’ve been identified. Direct mail is, for many NPOs, an essential part of building a substantial base for the donor pyramid. But, unless you’re a huge organization with high visibility and a great level of …
Finance/
Financing & Loans
Guide to Getting Car Loans for No Credit History
For many, owning a car is a necessity, not a luxury. It’s a means of transportation to work, school, or other essential activities. But what happens when you need to buy a car and have a bad credit history or no credit history? The good news is securing a car loan with bad credit or …
An email read: “I own a catering company and we often donate goods and services to nonprofits in our community … to a generous degree. Frankly, we are discontinuing the practice, [as we’re] just tired of being treated like ‘second class’ donors.” Having heard that complaint many times before, I responded: I know exactly how …
A few months ago I received an inquiry from one of the national development publications. The writer was preparing to do a piece profiling some “…smart, brave organizations that have dispensed with a fundraising convention – tradition, “best practice”, sacred cow, what have you – and have been the better for it. One of those …
Before anyone gets insulted, a “mature” nonprofit has a strategic plan, a development plan and, even, a marketing plan. They have a budget and they know where the money is coming from to fund that budget. An “immature” nonprofit, on the other hand, doesn’t…. In a recent email, the writer said that she had been …
…that wants other people to fund their good idea !! The email said: “We have started a NPO with the premise of completing a project to support a religious group. The project is a book we plan to market, with the profits going to that group. Our team consists of experts to write, design, produce …
We’ll be back in a couple of weeks, and we look forward to answering your questions and discussing your issues. Thank you… =-=-=-=-=-=-=-=-=-=-=-=-=-= Have you heard about The Fundraising Series of ebooks? They’re easy to read, to the point, and inexpensive ($1.99-$4.99) =-=-=-=-=-=-=-=-=-=-=-=-=-= Have a comment or a question about starting, evaluating or expanding your …
The email said that the “new” organization has one major event every year, and their Executive Director appointed one of their new board members as the event chair for this year because she (the ED) was pretty much burned out from doing everything over the last two years. She anticipates having to continue to play …
