Who Are Your Planned Gift Prospects? – II by John Elbare, CFP The one thing we know for sure about donor behavior is that most planned gifts come from loyal donors. By “loyal” we mean those donors who reliably donate every year. They are already sold on your mission, they believe in your cause, and …
Finance/
Financing & Loans
1. The CFC and Non-Profit Sustainability – I by Bill Huddleston In their 2010 book, Non-profit Sustainability – Making Strategic Decisions for Financial Viability, the authors, Jeanne Bell, Jan Masaoka, and Steve Zimmerman, emphasized the fact that a non-profit’s “financial sustainability and programmatic sustainability cannot be separated.” It’s impossible to have a successful non-profit that …
1. Preserve Institutional Knowledge to Ensure Better Proposals by Jayme Sokolow Most of us work in or with institutions that pride themselves on their ability to identify and access information quickly, but those institutions very often have short memories. As Ron Ashkenas has pointed out in the Harvard Business Review Blog Network, although organizations “spend …
Evaluating CDO and a Direct Mail Article 1. Evaluating The Chief Development Officer – I by Tony Poderis When it gets to be annual review time for your Chief Development Officer (CDO), no matter what his/her title might be, and you want to apply some criteria to measure her/his performance, what will drive you to …
1. Who Are Your Planned Gift Prospects? – Part I by John Elbare, CFP Before you get started with planned giving, you need to identify your most likely planned gift prospects. Planned giving works best when you target your efforts toward a segment of donors who are most inclined to consider a planned gift. Avoid …
1. Keeping Your Bucket Full … With Direct Mail by Jonathan Howard Think of your current donor file as a leaky bucket you want to fill. This poses two separate challenges. You need to reduce leaks and add new water at the same time. If you stop doing either task, your water level will sink …
April 23: Upcoming fundraising blog content Keeping Your Bucket Full … With Direct Mail by Jonathan Howard The national average rate of donor retention (that’s the number of donors who gave in two consecutive 12-month periods) is a horrendous 35 percent. April 23: Events In Private Homes: Part II by Hank Lewis Education, …