Exploring the power of online reputation
Trying to push a case with gut feeling is rarely the most effective. Facts make the best proof, and a solid presentation like that found in this TrustYou infographic helps make it clear why more and more organizations are investing in online reputation management:
[Jonathan Bernstein is president of Bernstein Crisis Management, Inc., an international crisis management consultancy, author of Manager’s Guide to Crisis Management and Keeping the Wolves at Bay – Media Training. Erik Bernstein is vice president for the firm, and also editor of its newsletter, Crisis Manager]
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For more resources, see the Free Management Library topic: Crisis Management
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