Do’s and Don’ts of Online Reputation Management

Written by Jonathan & Erik Bernstein | Edited by ian
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    Protecting your reputation should be a prime crisis management concern

    We’ve been discussing the impact online reputation has on your organization, and why protecting it is a key component of modern crisis management, a lot recently. That’s why this infographic covering the do’s and don’ts of online reputation management, from MDG Advertising, caught our eye.

    Check it out:

    Have You Seen Your Online Reputation? [Infographic]

    Infographic by MDG Advertising

    As you can tell from the graphic, the time to get started with an online presence is not in the midst of crisis, but before trouble ever strikes. Get out there and start building the assets you need to protect your reputation today!

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    For more resources, see the Free Management Library topic: Crisis Management
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    [Jonathan Bernstein is president of Bernstein Crisis Management, Inc., an international crisis management consultancy, author of Manager’s Guide to Crisis Management and Keeping the Wolves at Bay – Media Training. Erik Bernstein is Social Media Manager for the firm, and also editor of its newsletter, Crisis Manager]

    Jonathan & Erik Bernstein