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Martin Keller

Martin Keller’s posts

Slouching Towards Friday: Best Days to Send a News Release

A longtime client asked me to post a news release to the media last Friday.…

Advertising & PR

Media Alert! Avoiding Common Mistakes and Assumptions

Media Notification! Avoiding Common Mistakes and Assumptions In my PR career, I’ve heard some unbelievable…

Advertising & PR

May Day! May Day! Attack of the Killer PR Themes

What do the month of May, the 50th anniversary of the Pill and a pending…

Advertising & PR

Awards R Us

There are awards for everything and you don’t have too look far to find them.…

Advertising & PR

To Wire or Not To Wire

“Should this news release go on the wire?” Clients ask this often. The answer is…

Advertising & PR

Tools of the Trade 1: Don’t Fritter Away Your Press Release Real Estate

What can we learn from the announcement that Twitter will begin accepting advertising (besides the…

Advertising & PR

Vatican’s Public Relations Blunders In Hell’s 10th Circle

Does the Pope have an in-house public relations team, or is the Vatican getting expensive,…

Advertising & PR

What to Expect from this PR Blog

Public Relations means different things to different people. While this blog is titled Public Relations/Media…

Advertising & PR