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Jonathan & Erik Bernstein

Jonathan & Erik Bernstein’s posts

Zendaya, Modeliste, and a Lesson in Reputation Management

A public call-out and quick resolution Nineteen year-old entertainer Zendaya has a reputation as being…

Organization Development

Is the US-China Cyber Espionage Agreement Making a Difference?

Short answer: No. While the U.S. and China now have an official agreement that both…

Organization Development

Crisis Document Audits to Determine Flaws in Crisis Planning

Just how good ARE your crisis prevention and response-related plans? We were once asked to…

Organization Development

Social Media Crisis Management Advice and Examples

Tips for tackling crises on Twitter What defines a social media crisis is still murky…

Organization Development

A Closer Look at Car Hacks

Educating the public about a rising threat Car hacks have been making headlines recently, and…

Organization Development

Reputation Management and the Medical Field

Telling stats on the importance of reputation to professional success No matter what field you’re…

Organization Development

The Perfect Post

Best practices for posting to social media platforms With the multitude of messaging platforms you’re…

Organization Development

T-Mobile Does Crisis Management the “Un-carrier” Way

Crisis communications in line with stakeholder expectations help mitigate the early impact of a data…

Organization Development

Our Media Training Manual, “Keeping the Wolves at Bay” now 100% Free

September 16, 2015 – Monrovia, CA — Keeping the Wolves at Bay, the widely used…

Organization Development

Reminder for David Cameron: Always Assume the Mic is On

Even the savvy can be caught in media mistakes British Prime Minister David Cameron had…

Organization Development

Chrysler Taking Flak for Crisis Management Methodology

Patching a security risk and creating more in the process The major Uconnect hack that…

Organization Development

[Infographic] The Impact of Food Recalls

How do food recalls affect your business? Food recalls are the most common type of…

Organization Development

Online PR: Impacting Hearts and Minds

Impacting the way people see and think about your organization The way you represent yourself…

Organization Development

Looking to Improve Your Media Interview Skills?

A quick guide to get you working on this priceless crisis management ability Speaking in…

Organization Development

PR Skills – Engaging Journalists via Social Media

Making connections using social technology Crafting the perfect press release or determining the ideal story…

Organization Development

The Age of Karma

Live up to expectations, or get what’s coming to you [Editor’s note: This special post…

Organization Development