[Guest Submission by Chesa Keane, continuation of theme from previous blog post] Focus on Google for search results; the other search engines will follow suit over time. Review your website for keyword placement and density (keyword/total word ratio); you won’t be found if the keywords are not present in the proper configuration (i.e. there are …

In Part 1, we’ll review myths 1-5. In the upcoming Part 2, we’ll review myths 6-10. #1. The Myth of the “One-Way Expert” Consultant It is not uncommon that clients work from the assumption that there are consulting “experts” who can visit a client and promptly tell the client exactly what problems exist within the …

Do you have a new business, or a business that’s mature but needs some greater visibility? Are you launching a new product? If you’re a non-profit, are policy issues or board blow ups finding their way into the community you serve? Are you looking for new employees who understand what you do? These are just …

Fundraising, as a distinct sub-category of income generation, includes those activities that get people to GIVE their money to non-profit organizations and, ideally, to get them to keep giving. It does not include raising money by selling things – T-shirts, light bulbs, candy, books, carnival tickets, seats at dinner, or anything else that has material …

In many companies HR does not occupy a seat at the strategic planning table. Who's to blame?

I’m a Leadership Coach and something of a community activist. I coach people who want to live a good life while making a difference. That’s what I want for myself. That’s what I want for you. Work Hard. Do Good. Have Fun Doing It. You found this blog. So, I’m willing to bet that you …

We as trainers have a responsibility to both the organizations we are working for and to the clients we are training to be effective and interesting. I realize that the topic for tonight was suppose to be on task analysis and andragogy, but I was in a classroom setting recently and the trainers simply were …

Not all social enterprises look alike. While many people immediately think of nonprofits (or nongovernmental organizations, NGOs), in practice any type of business can be a social enterprise. As long as you “harness the power of the marketplace to solve critical social or environmental problem,” which to me means you sell stuff to customers as …

What makes the field of business ethics so interesting and so challenging is that as a term, and as a concept,“business ethics” means so many different things to so many different constituencies. However, many of these constituencies often don’t communicate well together. The academic side of business ethics is often not seen as a resource …

Simply put, strategic planning is about clarifying the purpose and most important priorities of an organization, and also about how the organization will address those priorities. Sometimes the priorities are about major issues and sometimes about exciting overall goals. The strategic planning process has to suit the nature and needs of the organization to produce …