I usually start my workshops by asking people why they are interested in the topic of spirituality and work, and have them say what kind of work they do. One woman said she was a bus driver as well as a Reiki Master. When I asked her about that unusual combination she said it was …

The first question you should ask yourself…How do you measure customer satisfaction? If you are measuring by the # of complaints you are or are not receiving, you are in trouble. Not everybody bothers to take the time to tell you about his/her horrible experience. If you are asking your customers if they are satisfied, …

Watch the following situation occur in conversations among consultants. Many consultants place extreme value on people’s feelings, beliefs and perceptions. That’s their natural “lens” on organizations. Many of them are from fields of psychology, human resources and coaching. In my experience, they often conclude their clients have problems primarily with, for example, interpersonal conflicts, emotional …

(This post has been moved to https://management.org/trng_dev/evaluate/evaluate.htm#roi.)

In the previous post (Part 2), we covered questions 4-6 of the 15 questions to address in the “plan for a plan.” This post explains questions 7-9. 7. What’s Your Schedule for Developing the Plan? Too many organizations do planning by gathering planners into one retreat where they tweak wording on the mission statement and …

consider using Twitter as a tool for engaging them. TJ McCue, Founder of Sales Rescue Team, offers case studies on web traffic conversion using Twitter. Companies such as Etsy, JetBlue, NakedPizza, Pepsi, and Levi’s are role models for smaller businesses by using Microblogging to actually close sales.

DON’T make the media your primary means of communicating on pending or current litigation in progress. Journalists are not a reliable means of ensuring that your key audiences receive your messages, nor is it a reporter’s job to make sure everything you think is important gets to the right people. DO communicate directly with your …

With 15 years in public relations, occasionally it helps to stop and ask, “Why did I get into this profession?” Before answering that, a bit of pre-PR background. I was on the other side of the desk in the world of journalism before making a career change. Specifically, pop culture — music, comedy, the occasional …

Meetings can take up a large portion of anyone’s working day and for many of us, demands on time in the office are already high. So in an ideal world every meeting should count, with specific objectives and results making the time invested worthwhile. All too often though, meetings – even during and afterwards – …

Development is, by definition, the process of creating and enhancing relationships with (potential) donors. It is the introduction of (prospective) donors to a non-profit organization, building their interest in the organization’s mission/services, developing in them a passion for the mission and a commitment to the organization’s future, getting them to make-the-gift, and maintaining the relationship …