Want to increase the impact of your fundraising emails? Don’t leave online social media out of the picture. Consider this interesting fact: Americans spend 3 times as much time on social media as they do on email. Improve your email performance by combining your email messaging with your social media presence. With a modest investment …
Finance/
Financing & Loans
What Does “Six Figures” Mean & How Can You Earn It
Earning six figures refers to making between $100,000 and $999,999 annually. This income range is often seen as a milestone in financial success, symbolizing comfort and greater opportunities. For many, reaching this salary level represents financial stability, allowing for more discretionary spending, investment opportunities, and freedom to enjoy a better lifestyle. It’s frequently viewed as …
A Simple Grant Proposal is Better…. When your grant proposal is being evaluated by a government agency, reviewers rely on a mental toolbox of rapid and simple techniques to score your application. How you write/design the proposal must be as persuasive as possible, and must help reviewers gather information quickly and effortlessly. Use the principles …
The CFC Deadlines Are Not That Far Away If you believe that the CFC – Combined Federal Campaign would be a good fit for your charity, both in terms of your mission and your non-profit’s capacity to handle an additional method of fundraising, this posting and the postings on Nov xx and Dec xx will …
Hopefully, over the last two weeks, you haven’t been cold calling, cold writing, sending “surprise” invitations or making “cold” visits to people who may or may not have been major gifts prospects. With that in mind, we’ll finish making the distinction between a “large” gift and a “major gift.” If the person who suggested the …
“Cool” isn’t a fundraising strategy A client asked me last week if their organization should start putting QR codes on their direct mail envelopes. “Yes,” I answered, “…when you’re ready for that.” For the vast majority of nonprofits dabbling in online fundraising, there are at least ten other things you should be working on ahead …
Hoping that, between last Tuesday and today, you haven’t used the four illustrations of bad fundraising techniques, we continue with the theme/intent of this three-part posting. Once in a while, the response to the cold Letter, the cold Call, the Invitation (out of the blue) or the Visit (not preceded by the appropriate education and …
While the Internet has not changed “everything,” it has changed how we shop, how we get directions, and most relevant to the CFC donors… and all nonprofit fundraising, it has changed where we get our news and information. And even though video is an increasingly important method of sharing information, the written word is how …
