Our content is reader-supported. Things you buy through links on our site may earn us a commission

Rick Christ

Rick Christ’s posts

Mobile Fundraising: Practical Advice

After some $40 million was raised in $10 gifts through cell phones for the Haiti…

Financing & Loans

Email Quality Matters: Mistakes Cost $40+

One of the advantages of online fundraising and marketing is that the data entry is…

Financing & Loans

Saying “Thanks… And…” via Email

If you have a donor’s email address, use it several times without asking for money.…

Financing & Loans

Google Changed the Search Engine Rules

Online fundraising happens …when people come to your website and make a gift. While you…

Financing & Loans

Social Media Enhance Email Success

Want to increase the impact of your fundraising emails? Don’t leave online social media out…

Financing & Loans

QR Codes and When Not to Use Them

“Cool” isn’t a fundraising strategy A client asked me last week if their organization should…

Financing & Loans

FaceBooking Your Organization

The Usability of FaceBook “My organization’s website is static and boring, frankly. Our FaceBook page…

Financing & Loans

Thanking Your Online Donors

When I was young, there was a rule about thank-you notes. If I got $5…

Financing & Loans

Online Giving: Audit Your Own Website (Part 2)

Hints On How To Make Giving To You A Lot Easier a: Always have a…

Financing & Loans

Online Giving: Audit Your Own Website (Part 1)

While billions of dollars are donated online annually, your nonprofit is probably not getting its…

Financing & Loans

Web Gifts – Getting the Whole Pie

If you think that people online give to your organization only through your web donation…

Financing & Loans

Measuring Your Email Success: Part 2- Your Overall Program

Email is a very measurable tool, and it’s important that you measure your results so…

Financing & Loans

Measure Email Success: Individual Email Results

Measure Email Success: Individual Email Outcomes Email is a very measurable tool, and it’s important…

Financing & Loans

How Good Email Helps Direct Mail Results

It wasn’t that long ago that crusty-old-direct-mail-consultants were worried that email would cut into direct…

Financing & Loans

The Best Week Of The Year

I received over 100 email messages from nonprofits in the last week of 2010. There’s…

Financing & Loans

Listening to Donors

The web may be the most powerful broadcast tool of all time, but too many…

Financing & Loans