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Jonathan & Erik Bernstein

Jonathan & Erik Bernstein’s posts

Crisis Management Lesson: You Are Always on Camera

Learning from the case of the delivery driver and the auto dealership These days, it’s…

Organization Development

Unexpected Demand for Wired UK Giveaway Sparks Crisis

Predict the problems that come with your promos, or run afoul of your fans You…

Organization Development

Branding Your Business to Boost Reputation

Learning the basics of a must for crisis management, and business in general, today One…

Organization Development

Lance Armstrong’s Unbelievable Interview

“I’d probably do it again.” Lance Armstrong’s unabashed lying, and subsequent non-apology, marked his story…

Organization Development

The Reputation Feedback Loop

Paying attention to reputation is key to prospering as a business today Taking care of…

Organization Development

Building Your Online Reputation

Establishing yourself on the ‘net takes time, so get started today! Everyone wants a positive…

Organization Development

Taking Care of Your Online Reputation

Getting serious about creating a name for yourself on the web Reputation is your most…

Organization Development

Another Cyber-Threat Targets MS Office Users

As long as cyber attacks remain profitable, hackers will be in business We said 2014…

Organization Development

Crisis Management Musts: Training Employees to be Cyber-Safe

Reduce the risk of employee error allowing hackers through your employee cyber-safety training and education…

Organization Development

Hackers Wreak Havoc on German Steel Mill

Doing physical damage with virtual attacks Hackers aren’t only after corporate secrets, customer data, and…

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Knee-Jerk Crisis Management Hurts Black Milk Clothing

An example of a poorly handled social media crisis Shouting from your soapbox that offended…

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Backlash Over Facebook’s “Year in Review”

Social network taking heat after failing to consider not every memory of 2014 is a…

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Another Angle on the Sony Attack

Good crisis management means being aware of, and preparing for, the possible outcomes of your…

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car2go Apology Goes Above and Beyond

Genuine care delivers crisis management dividends We see a lot of apologies these days, but…

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Instagram’s 300 Million Users and Crisis Management

What are the implications for crisis management as social networks beat out Twitter for most…

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Customer Service, a Prime Crisis Management Concern

Remember, your CSR’s are some of your most valuable crisis management assets Providing great customer…

Organization Development